By Kevin Deutsch
Vegans, rejoice: Meatless subs have arrived at your local Publix.
Mrs. Goldfarb’s Unreal Deli’s “Roasted Turk’y” is now available in subs at all Publix deli locations, according to the plant-based meats company. Its official name is the “Meatless Turkey Club Sub” and can be made hot, cold, or in a wrap, according to Unreal.
The sandwich features meatless turkey and bacon, vegan cheese and ranch, tomatoes, and lettuce. It retails for $6.29 for a half sub and $8.99 for a full one.
“We’re so excited to expand the availability of Unreal Deli’s products into Publix deli counters, giving plant-curious customers another place to experience our tasty products,” said Jenny Goldfarb, Founder of Unreal Deli. “Growing up in Florida, Pub Subs were a fixture of my upbringing and taught me the true definition of an awesome sandwich. It’s a dream that Unreal Deli’s products are now a part of the esteemed Publix deli experience.”
Goldfarb’s brand gained national notoriety and expanded rapidly following her 2019 appearance on the ‘Shark Tank.’
Goldfarb grew up on deli food: Her great-grandfather, Morris Gross, immigrated from Romania to New York City in 1907, working his way up to own and operate several New York delis and cafeterias.
She became a vegan after seeing videos about animal cruelty in the meat industry and learned to make deli food with meatless ingredients.
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